Categories and services
Choose a primary category that matches your core trade. Add specific services (roof repair, drain cleaning, panel upgrades) with descriptions that mirror your website service pages.
Photos and posts
Upload project photos, team shots, and branded graphics weekly. Posts about seasonal offers, inspection CTAs, and review requests keep the profile active.
Reviews and website alignment
Ask happy customers for reviews after jobs. Make sure your GBP phone, website URL, and service areas match your website NAP exactly.